kimberly ortega león focuses on translating strategies into significant visual experiences realized through design and art with a versatile and concept-driven approach.
C A P A B I L I T I E S
brand and visual identity design, art direction, graphic design, illustration, diagram design, packaging design, booth design, publication design, social media content design, web & interface design, photography, video art & film, creative consulting
recent work
Residences 400 Central
A 46-story, full-service, luxury condominium tower consisting of designer homes with modern amenities and conveniences.
brand identity design, logo design, art direction, signage and mural for sales office, floor plan styling, brochure design, print and digital marketing materials
Sip & Scoop
A vibrant beach cafe offering fresh sips and fresh scoops.
brand identity design, logo design, art direction, mural, signage, wayfinding, menu, uniforms, print marketing materials
logofolio
the be.come project
A body-neutral, I-can-do-it, go-on-and-love-yourself approach to boutique fitness.
brand refresh, illustration, art direction, social media assets, yoga mat design, packaging design, and web design
Sweet Dreams SLEEP CBD
A dietary supplement designed to promote a restful night's sleep.
brand identity, packaging, art direction, presentation design, apparel, and web design
IVIDA
An IV infusion center and a vitamins line.
brand identity design, logo design, art direction, packaging, merch, presentation design, and web design
REVITAL U
A sustainable lifestyle movement focused on connecting people to clean, healthy products.
brand identity, packaging, art direction, presentation design, apparel, and web design
Bien Cool
A very cool and vibrant stationery shop in San Juan, Puerto Rico.
publication design, illustration