kimberly ortega león focuses on translating strategies into significant visual experiences realized through design and art with a versatile and concept-driven approach.

C A P A B I L I T I E S

brand and visual identity design, art direction, graphic design, illustration, diagram design, packaging design, booth design, publication design, social media content design, web & interface design, photography, video art & film, creative consulting

recent work

Residences 400 Central

A 46-story, full-service, luxury condominium tower consisting of designer homes with modern amenities and conveniences.

brand identity design, logo design, art direction, signage and mural for sales office, floor plan styling, brochure design, print and digital marketing materials

Sip & Scoop

A vibrant beach cafe offering fresh sips and fresh scoops.

brand identity design, logo design, art direction, mural, signage, wayfinding, menu, uniforms, print marketing materials

logofolio

friend + folk

A gender + size inclusive, sustainable apparel responsibly made in Los Angeles.

brand identity design, logo design, art direction, pitch deck design, graphic design for apparel, and social media assets

the be.come project

A body-neutral, I-can-do-it, go-on-and-love-yourself approach to boutique fitness.

brand refresh, illustration, art direction, social media assets, yoga mat design, packaging design, and web design

Sweet Dreams SLEEP CBD

A dietary supplement designed to promote a restful night's sleep.

brand identity, packaging, art direction, presentation design, apparel, and web design

IVIDA

An IV infusion center and a vitamins line.

brand identity design, logo design, art direction, packaging, merch, presentation design, and web design

REVITAL U

A sustainable lifestyle movement focused on connecting people to clean, healthy products.

brand identity, packaging, art direction, presentation design, apparel, and web design

FLORALIA | publication design, art direction, curation, content creation, photography

Floralia

A passion project celebrating flora and art.

publication design, art direction, curation, content creation, photography

 
 
illustrations & collages

illustrations & collages

Bien Cool

A very cool and vibrant stationery shop in San Juan, Puerto Rico.

publication design, illustration

photofolio

photofolio

 
 
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